011TOVDL1 | Voyages et destinations internationales |
---|---|
Course Description: Voyages et Destinations is a complete description of geography and international travel; notably current trends and cultural behavior; popular destinations and international tourism organizations as well as major international travel transportation modes and routes. A comparative approach and evaluation of national and international destinations, organization, management and marketing. Objectives: • Geography: This course approaches geography from a travel industry perspective. Important touristic destinations receive detailed treatment in chapters of their own. • Sale: Treats geography as something the travel industry sells. To be able to match clients to destinations and services is the key to the travel industry success. • Memory: this course uses many educational devices to make sure that the student remembers what he learns. • Tailored maps: it utilizes simplified maps to give special attention to cities and areas that tourist frequent • Theory: to foster a better understanding of planning itineraries and of developing a successful destination… Temps présentiel : 17.5 heures Charge de travail étudiant : 75 heures Méthode(s) d'évaluation : Atelier pratique, Circuit touristique, Cours magistral, Examen écrit, Examen final, Examen partiel, Travail de groupes, Visites de terrain Référence : |