Engineering and Technology, Sciences / Biomarketing

Faculty of Sciences (FS)

The Biomarketing Master Program aims to train professionals and build an executive profile for students-candidates in the fields of Natural Sciences and Marketing. Students-scientists will become strategic decision makers able to analyze markets dynamics, to master business intelligence and business development and to elaborate marketing, communication and media plans.

Objectives

• Training professionals in marketing and sales with double scientific and technico commercial skills
• Providing excellent scientific education ranging from designing strategic plans to assessing the business impact of the biochemical industry in particular the pharmaceutical, food, cosmetics, paramedical as well as the biotechnology industries
• Developing the necessary skills for the management of biochemical markets’ dynamics by analyzing the financial and economic challenges and setting up the marketing and communication strategies

Admissions

Admission of students is based on their file and an interview might be required.

• Bachelor or Master’s degree in fundamental or applied sciences. Diploma in medical, pharmaceutical or paramedical sciences. Any other Bachelor should be examined and approved by the USJ Equivalence Committee
• Fluency in English and French
• Admission to the Master’s in Biomarketing is subject to a candidate file review followed by a selection board interview.
• For required documents contact: fs@usj.edu.lb

Opportunities

• Marketing Coordinator/Manager
• Market Analysis Researcher/Market Analyst
• Medical Representative
• Sales Supervisor/Manager
• Product/Brand Specialist
• Communication Manager
• Technico-commercial Trainer/Negotiator
• Entrepreneur