Georges AOUN
Professor
USJ Business School
+961 (1) 421 000 ext 4421 georges.aoun@usj.edu.lb
sept. 2023 – Present Professor of Marketing (partial) Saint Joseph University
Sept. 2020 – Aug. 2023 Professor of Marketing, Saint Joseph University
Sept. 2016 – Sept. 2020 Dean, Saint Joseph University Faculty of Management
May 2015 - Aug. 2016 Vice-Dean, Saint Joseph University Faculty of Management
Oct. 2010–April 2015 Vice-President Hôtel-Dieu de France
Jul. 2008 –Sep 2012 Vice-Rector for Research, Saint Joseph University
June 2007– Oct.2010 Director General, Health Technology Pole, Saint Joseph University
May, June 2001 & March 2004 Visiting Professor, Paris I Sorbonne University, France
May 2002 & April 2009 Visiting Professor, Paris IX Dauphine University France
Sept 1994 – Sept 2006 Dean, Saint Joseph University Faculty of Management L
1992 – 1994 Professor of Marketing, Saint Joseph University Faculty of Management
Education
| Degree | University | Country | Year |
|---|---|---|---|
| Doctorat - stratégie commerciale | Université Paris Dauphine (Paris IX) | France | 1986 |
| D.E.S.S - Informatique de Gestion | Université Saint-Joseph de Beyrouth | Liban | 1983 |
| D.E.A - sciences de l'organisation | Université Paris Dauphine (Paris IX) | France | 1982 |
| Maitrise - management industriel | Université Saint-Joseph de Beyrouth | Liban | 1981 |
| Licence - gestion des entreprises | Université Saint-Joseph de Beyrouth | Liban | 1980 |
Research themes
Marketing
ICT in Organizations Society Marketing
Publications and communications
-Cultivating Sustainable Return Migration to Lebanon: Supporting Young Migrants through Marketing Systems Amidst Ongoing Conflict (co-author with Walid Abou Khalil & Eliane Khalife Abou Khalil), Journal of Public Policy Marketing, volume 44,issue 1 (Scopus Q1 & ABDC index, Rank A), Sage Publication, December 2024, https://journals.sagepub.com/eprint/K5Z9MHWCQ9THJEGQIRMI/full
- The ICT Usage in the Middle East: Contribution to the Development of the Society, (co-author with Matar L), Journal of Decisions Systems 1-28 (Scopus Q1 & ADBC index Rank B), Taylor & Francis, Publication November 2024,. https://doi.org/10.1080/12460125.2024.2428186
-The use of social media for crisis communication during the Covid-19 pandemic: the case of Lebanon. (co-author with Karine Aoun Barakat), Projectic Review, 2023/1 (number 34), pages 11-24, DOI 10.3917/proj.034.0011
-Cutting edge technologies for the development of Asian countries, Journal of Asian Business Studies, Volume 16, Issue 2, Emerald February 20022
-Fighting Covid-19 pandemic in a multi-crisis context: case of Lebanon, (co-author with Karine Aoun Barakat), Community, the economy and Covid-19, lessons from from multi country analyses of the Sars Cov-2 pandemic, pages 291-304, Editors Sirgy, Rahtz & Shultz, Springer Cham (August 2022)
-Does the political candidate s quality leads to satisfaction? transposition of the SERVQUAL model to Politics (VOTQUAL): case of the loyal Lebanese voter. (co-author with Walid Abou Khalil), Journal of Political Marketing, pages 1-16, February 2020
-Transformational process in the implementation of an information system dispositive in an organization, (co-author with Harfouche & Arida), Lecture notes in information system and organization, ICT for an inclusive world, volume 35, (January 2020) pages 453-466.
Awards and distinctions
Medaille de merite de l'Universite
French
Arabic