The aim is to provide high-quality consulting and training services across the Middle East and North Africa using USJ’s resources and expertise. This involves providing expertise in countries across the region and attracting students and faculty members to USJ. To achieve this, the University seeks to identify experts and areas of expertise across its institutions, promote its programs and services locally and regionally, create a database of continuing education programs, respond to requests from external institutions, develop continuing education opportunities, and strengthen collaboration with USJ alumni.