The objective of this course is to introduce basic concepts and statistical methods of primary and secondary data analysis applied for business. At the end terms of this course, the participants will be able to: (i) organize and describe data in different schemes, (ii) interpret and compare observed results for more than two variables, (iii) use efficiently different tests to validate chosen hypotheses, (iv) undertake advanced analysis over research questions, and (v) implement statistical models to forecast the studied variables.

Temps présentiel : 35 heures

Charge de travail étudiant : 70 heures

Méthode(s) d'évaluation : Examen final, Travaux pratiques contrôlés

Référence :
Lind, D. A., Marchal, W. G., & Wathen, S. A. (2017). Statistical techniques in business & economics. McGraw-Hill Education. Elliott, A. C., & Woodward, W. A. (2007). Statistical analysis quick reference guidebook: With SPSS examples. Sage.