Fr | Ar

Mr. Robert MADI

Institute of Business Administration

Instructor

(+961) 1 421 000 ext robert.madi@usj.edu.lb

Experienced Regional Information Technology Director with a demonstrated history of working in the marketing advertising industry. Strong information technology professional skilled in Digital Strategy, IT Strategy, Data Centre, Management, and Business Intelligence. Specialist in the online advertising, programmatic and performance services.


DegreesUniversityCountryYear
Doctorat - ManagementSwiss School for Business ResearchSuisse2024
MBA - MarketingNotre Dame University, Louaizé (NDU)Lebanon2018
Computer SciencesLebanese American University (LAU)Lebanon1987

eCommerce - Advanced eCommerce - Social Media for business

Experience in University Teaching Outside USJCountryInstitutionStart DateEnd Date
Part Time Instructor - Digital Media LebanonUniversité Antonine (UA)01/02/202230/06/2023

Professional ExperienceOrganizationStart dateEnd date
CEORegie Alfa International LLC01/01/2019
Regional IT DirectorGroupM01/01/200931/12/2018

Engineering and Technology, Sciences

DISRUPTING RESEARCH COMPANY MONOPOLY IN LEBANON: LEVERAGING SOCIAL MEDIA APPLICATIONS FOR STRATEGIC MARKET PENETRATION